You may have picked up on our giddiness. It's no exaggeration to admit that Team Sticky are BEYOND EXCITED to share the link with you for the 2021 Formula Sim Racing World Championship taking place this Sunday with our partners Burst Esport.
And here it is: https://www.gsrh.gg/races/595
This is our FIRST EVER race and, to celebrate our partnership, the talented weekend team will be called 'The Burst Sticky Advertising Esport Team'. How cool is that? C'mon, seriously, how cool is that?
What is Sim Racing and who are Burst Esport?
Sim Racing is incredibly technical simulated racing that is the closest many will ever come to real-world racing. It's realistic to watch and even more realistic to experience and take part in because you need to be aware of all the real-life variables like fuel usage, damage, tire wear and grip - even suspension settings. In short, the drivers need to know how to really race.
Burst Esport is a world championship-winning Sim Racing team co-founded by social entrepreneur Fanny Posselt and former professional soccer player Martin Joergensen in Denmark. It comprises of a team of talented drivers from all over the world including Denmark, Japan, Slovenia, Germany, France, Poland, Belgium and England.
"At Burst Esport we are looking forward to get the Formula Sim Racing Season started. The guys have done a lot of work on the car and we are confident to be ready for a first check on our performance with the competitors. After last year's success we want nothing less than a chance to defend the team's and driver's championship titles."
Michi Hoyer, Burst Esport Driver
Is it big business?
It most certainly is. Burst Esport took part in events last year that had close to 66 million viewers. Wow. And figures are rising faster than one of our Sticky stickered cars heading out of a chicane. Goldman Sachs predict that by 2022 e-sports viewership will reach 276 million!
So hey, why not tune in and see what the fuss is all about. You'll be joining the excited staff of this little agency, and millions of others...
Here's the link again: https://www.gsrh.gg/races/595
The race is scheduled to start at 8.45pm (CET) 7.45pm (GMT).
We'll see you on the grid (and hopefully the podium too!)
