• MAKE IT STICKY: THE IDEAS AGENCY
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The challenge - making a chain of tile stores stand out on air.

The problem - getting all of Tile & Bath Co's selling points and sales messages into one ad without it sounding fake, staged or badly acted.

The idea - throw the rule book out the window and do exactly that, make it sound fake, staged and unnatural in the extreme.

The result - well you can hear for yourself. “Why my”.

 

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